The Tap Room at Upland Profile Brewery

The Tap Room at Upland Profile Brewery A cozy taproom perfect for community, conversation, and great beer straight from the source.

Located in Bloomington, Indiana, the intriguing story of Upland Brewing Co. began in 1998 with a mission to brew remarkable beers in remarkable ways, staying true to the artisan, progressive spirit found in our part of the Midwest. Our Sour Program began in 2006 as a way to entertain our curious brewers looking for innovative flavor combinations. Upland, now the third largest brewery in Indiana, brews more than 50 different styles of beer annually.

04/24/2026

Want to get away from downtown hustle and bustle tomorrow?
Come over to westside and see us⬇️

Tomorrow 11-5

Vintage Market by Well Made Vintage
20 vendors
Free to attend
Front parking lot of our tasting room at
$5 mimosas and $5 Petal to Kettle
20% off wood-aged sour bottles.

Come on out!!!

04/21/2026

THIS SATURDAY 11-5!!
Vintage market of 20 vendors.
Put on my well made vintage.

Hope to see you soon see you!

Sundays at the tasting room🤩$4 Beers$5 Wine pours Come see us!!
03/29/2026

Sundays at the tasting room🤩
$4 Beers
$5 Wine pours

Come see us!!

RESTOCK ALERT 🚨From canning line to shelves, we are ready to get Hoosier Gameday Lager to you! Commemorative Championshi...
02/27/2026

RESTOCK ALERT 🚨

From canning line to shelves, we are ready to get Hoosier Gameday Lager to you! Commemorative Championship 6-pack reservations open today at noon.

We've heard your feedback, and we're doing things differently this time. What's changed:
📋 Reservation system only (no in-person lines)
📍 Pick up at Upland Brewing locations
🎟️ One 6-pack per person (more fans can get one)
✅ Priority for those who missed the first release

How to reserve:
1️⃣ Head to the link here: https://www.eventbrite.com/e/hoosier-gameday-lager-restock-reservation-tickets-1983881047618?aff=oddtdtcreator
2️⃣ Complete your reservation online at noon
3️⃣ Pick up March 8-11 at your chosen Upland Brewing location
4️⃣ Pay $12.99 at pick-up

Important:
• These reservations are ONLY for those who did NOT get a 6-pack during our original release
• You must pick up by Wednesday, March 11th close of business or your reservation will be released

Can't make it to an Upland location?

Championship Commemorative Cans are officially rolling out to stores wherever you buy Hoosier Gameday. Deliveries are landing market by market over the next week—so if you don't see them yet, they may still be on the way.

Thank you for your patience as we work to get these commemorative cans to as many fans as possible.

Go Hoosiers. 🏈

Come get it, while it lasts.We open at 3pm today!
02/13/2026

Come get it, while it lasts.
We open at 3pm today!

4th & Five coming to all Upland locations this Friday!

This brew is perfect for celebrating life’s touchdowns - because we know those don’t happen on the sidelines.

Come into your favorite Upland locations to grab a beer that will make you feel like you can clutch anything, even a Championship winning touchdown. Will be available on draft and in cans.

Taproom closed today!Be safe❄️
01/25/2026

Taproom closed today!
Be safe❄️

01/24/2026

OPEN at NOON. Come by today to grab carry out beer🍺.
20%off sours too!

We are likely closing tomorrow and will post updates❄️❄️

01/20/2026

Come have a beer, coach Cig approved.
Open at 3pm today!

New year, new specials ✨Still serving that same cozy vibe!
01/15/2026

New year, new specials ✨
Still serving that same cozy vibe!

CHAMPIONSHIP GAME AT THE TASTING ROOM! 🏆We’re OPEN next Monday and ready to cheer!Here’s the scoop:📺 2 TVs. One game. Al...
01/14/2026

CHAMPIONSHIP GAME AT THE TASTING ROOM! 🏆

We’re OPEN next Monday and ready to cheer!

Here’s the scoop:
📺 2 TVs. One game. All the vibes.
🍻 Great beer, loud cheers, and a laid-back tasting room atmosphere
🍕 Pitch-in food style — bring a snack to share and make it a party

✔️ Plenty of HOO HOO HOO!!!

If that sounds like your kind of championship night, we’ll see you Monday! 🏆🍻🎉

Address

4060 W Profile Pkwy
Bloomington, IN
47404

Opening Hours

Tuesday 3pm - 9pm
Wednesday 3pm - 9pm
Thursday 3pm - 9pm
Friday 3pm - 9pm
Saturday 12pm - 9pm
Sunday 12pm - 9pm

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