05/26/2026
How many of us are there? How many people consider themselves “Richmond theatremakers”, or at least “theatremaker-adjacent? Is it 250 people? It is 500?? Is it MORE?!? 🎭🤔
I think if you consider ALL the little ecosystems in our expanded community, the part-timers, full-timers, and hobbyists, and the generations of artists that call Richmond home, maybe we are close to 1000 strong.
I love the precious exchange between our theatres and our artists…. The theatre provides the opportunity and infrastructure for the artist to shine, and the brilliance of the artist, in turn, makes the theatre shine. It is easy to assume that this exchange with your favorite Richmond theatre will always be there for you. However, in the last several years we have seen beloved institutions close, pause, cancel productions, and navigate financial instability. It’s rather easy, in those moments, to point fingers at the institution and its leadership. But what if instead of pointing fingers, we embraced the POWER of our collective investment? Could artists actually hold the missing key to ensuring our organizations remain financially viable? I believe we could.
Theatremakers (and theatre-adjacents), today I ask you to ACTIV8 to support Firehouse. You may not consider yourself part of the donor class (I know I don’t), but the majority of us can spare $8 per month to support this beloved, longstanding institution (skip one trip to Starbucks every month). If all 1000 of us set-up recurring donations of $8 (only $96 per year), it would be an additional $8000 per month, totaling $96,000 per year in additional support, helping ensure the precious actor/theatre exchange lasts well into the future.
If you already donate more than $100 per year to Firehouse, thank you and keep it up! If you can do more, do more! If you do not yet donate, and need to start conservatively, please ACTIV8 today, and spread the word to your friends and colleagues. “Set it and forget it” as they say, and collectively, we will change the economic outlook of this beloved theatre.
It takes two minutes to set-up your monthly recurring donation at www.firehousetheatre.org ❤
