03/09/2025
This summer would have been the 57th anniversary of This is It!. Unfortunately, that celebration will not come to pass. As of today, we have closed our doors permanently. The COVID crisis and the years following 2020, coupled with the 8 month closure of our street and sidewalk last year, put the business in a position that we could not ultimately overcome.
We would like to thank all the staff, performers, and friends who made the magic of This is It! happen over the years. We also thank everyone in the community for the many years of loyal patronage. This is It! has been so much more than a nightlife spot for the q***r community. It has been a gathering place, a safe place, a second home, and the memories made at the bar will stay in our hearts forever. We want you to know that we did everything we could to keep our doors open for you.
One last time, we honor our founders June and Joseph Brehm. While they are no longer with us, they would have been fighting the last few years along side us. Their memory and legacy lives on in our hearts too.
It’s with much sadness, but with so much love, we bid all of you farewell. Take care of each other, and please continue to support local and q***r-owned businesses.
