08/07/2026
Nobody adds the smoke. 🔥
That campfire note in your mezcal isn’t a flavoring. It comes from roasting the agave hearts in underground pits, packed with hot rocks and wood and buried for days. The earth does the seasoning. By the time it hits your glass, the smoke is already a memory of the fire it came from.
Tequila is steamed, not roasted, which is why it doesn’t carry the smoke.
💬 Save this for the next person who calls mezcal “just smoky tequila.”