10/07/2026
Purple Cowboy ‘Tenacious Red’ is a rich, full-bodied American red blend from Paso Robles, California, known for its bold fruit flavors and a mission to support breast cancer research.
The blend is a hearty mix of Malbec, Petite Syrah, Cabernet Sauvignon and Syrah. You’ll get notes of crushed red and black berries, cherries, dark cocoa powder, cinnamon and a hint of leather or earthiness.
THE LEGEND The name pays tribute to a group of rodeo-riding California w**e makers whose teeth turned purple from tasting dark red w**es. 100% of the brand’s profits are donated to the “Tough Enough To Wear Pink” ch*****ne supporting breast cancer initiatives. Mass Ave W**e Shop is featuring purple Cowboy in recognition of “Pink October”.
Please stop by and pick up a bottle or two in support of this great cause. You’ll be glad you did! **e
