06/21/2026
Happy Father’s Day to all the dads out there—
The early risers, the gear haulers, the line untanglers. The ones who work all day and still show up, fully present. The tired-but-steady, always-there kind of dads.
The real ones. 🍻
Today we’re celebrating a couple of our own
10 years ago this weekend, our General Manager Rachel spent Father’s Day brewing with her dad, Mark. What started as time together turned into something bigger—by the end of the night, the countertops were covered in napkins and notes, mapping out a dream that felt a little crazy at the time.
The next morning, Rachel called her husband Zach to tell him the plan.
His response? “That sounds like a f***ing fairytale.”
But like all good dads do—they showed up and got to work.
About a year later, the family took the leap—with Mark’s brother Chris right there in the mix helping bring it to life—and not long after that, the doors opened.
Now here we are—10 years in.
Mark—thank you for the vision, the heart, and for being an incredible dad.
Zach—thank you for the long days, the craft behind the beer, and for being an amazing dad through it all.
And to honor those early days, the wild ideas, and the belief that started it all—we’ve got a beer that says it best: The Heff’ Fairytale.
A nod to where we started, and how far we’ve come.
Sometimes fairytales do come true ✨ 🍻
