08/07/2026
Hey Ya'll!
First off, happy International B**r Day! Secondly, even though it took me a few more days than I'd hoped, I've finally updated all the cryptic clues posted about "Mango is Appalled" with what each one meant if you want to go back and get a peek into the crazy place that is my brain!
On that note... holy crap, last weekend was surreal! I was really excited to release this b**r due to the insane amount of our regulars that are reading / have read Dungeon Crawler Carl. Heck, I've been slowly (book 6) making my way through the series since last November, it's the first time I've read a book for fun in over 15 years!
I had a blast designing the label, it was a good 6 hours of looking at the newer book covers and tinkering with letter spacing and making a mango dinosaur until I got it just right. I figured dressing up for it would be fun. It was the first time I've ever dressed up for a b**r release, and Krystina wanted an excuse to "ride" a dinosaur around the brewery for the night.
I expected to see a little pop on our social media and some extra excitement in the tasting room when I made the post. I did not expect the b**r to go viral over the weekend.
It tore across Instagram, Facebook groups, and apparently even made it's way to Reddit. I still haven't been brave enough to read the comments on Reddit, even though I've heard they're almost all positive, because I don't want to be tempted to respond to the negative ones to defend us!
We blew through the first keg of the b**r in about 8 hours, which is one of the fastest ever. Everyone came out in force for the cans as well and cleaned them out in 6 days, that's something I haven't seen since pre-covid. It was crazy, but really awesome too. We've still got plenty on tap.
I guess that's a really long way of saying thank you to everyone that came out to support us over the past week. It's been a blast to share this fandom with everyone. I thought that after 11 years of doing this I was done being surprised, then ya'll go and catch me off guard!
Since we forgot last week in all the madness (and since it's international b**r day), I'm doing all 4 flagships for Flagship Friday tonight.
-Ryan / Dollar Store Carl
p.s. I do not recommend walking around on the hard packed concrete floor of the tasting room barefoot all night. I spent the next 2 days trying not to show the amount of pain I was in, but it was worth it for the joke!
