01/09/2023
Exciting News! The preliminary program for the Golden Drum Festival is out, and it's packed with incredible insights, learning opportunities, and celebrations of creativity! 💛🥁
The Complete Pass offers an all-encompassing journey through the festival. It includes a Warming up Party powered by Radio Capris at News Cafe, Portorož, access to Festival's Sessions which will be full of the latest trends and creative insights, the much-anticipated Awards Show powered by Mastercard and Golden Star Party powered by Hitradio Center at Caffe Teater, Piran.
Mark your calendars for thought-provoking sessions with industry experts:
🔮 Dániel Kabai, Head of Creative Strategy at Netflix, EMEA, will uncover the art of storytelling through engaging artwork and videos, offering insights into how Netflix members discover content they love.
🌌 Rob Chalmers, Chief Experience Officer at Dentsu Creative, EMEA, will explore the realm of experience in an era of exponential change, highlighting how forces reshape brand-consumer dynamics.
🎨 Ashwini Deshpande, Co-Founder Director of Elephant Design from India, will enlighten us about design's Plurality in India, touching upon traditional concepts and their contemporary reflections.
🧠 Amy Rodgers, Head of Content at WARC Creative, UK, will dive into creative effectiveness, sharing winning strategies in the race for attention.
♻️ Barbara Evans, Managing Partner at Mediaplus Group, Germany, and Eva Bodecker Thunborg, CEO at Mediaplus Nordic, Sweden, will address sustainability's significance within the advertising industry.
🤖 The Big AI Debate: Elav Horwitz from McCann Worldgroup and Catalin Dobre from McCann Worldgroup Romania will engage in a riveting discussion about AI's impact on creativity.
💼 Jerzy Holub, Marketing Director at Mastercard Poland, Czech Republic and Slovakia, will lead a captivating roundtable discussing change in the industry.
🍻 Daniela Iebba, Director of Communications for the Global Heineken Brand, and Mihnea Gheorghiu, CCO of LePub, will unveil the magic behind Heineken's success in a talk about navigating the future of socializing.
Learn more about the program: https://goldendrum.com/news/golden-drum-preliminary-program-is-announced