Asia Pacific Breweries Singapore

28/04/2026

POV: How we put safety first in everything we do

This World Day for Safety and Health at Work, we’re marking a milestone we’re proud of — one full year without a single injury in our Supply Chain!🎉

Thank you to our teams for living our safety commitments and always having each other’s backs. Let’s continue to .

13/04/2026

No Monday blues.

09/04/2026

POV: You step into the office elevator and afterwork begins 🍻

We know, sometimes the workday isn’t over, but the mind already is. So instead of making people wait, Heineken Singapore brought afterwork forward, transforming an office elevator into an pop-up bar, surprising hundreds with their first refreshing sip.

Because when it comes to that first sip, it’s hard to wait for. Stay tuned for more Afterwork experiences from Heineken coming your way.

Heineken turns a Singapore office lift into a pop-up bar, surprising workers as it launches its afterwork campaign.

08/04/2026

Padel is a sport built on social connections, and so are we.

Heineken 0.0 was proud to be the title sponsor of the Heineken 0.0 Prime Open, keeping players and spectators refreshed throughout the weekend tournament. Cheers to sport and zero compromise with Heineken 0.0!

20/03/2026

Did you know that when Guinness Foreign Extra Stout was first introduced in Singapore, many Singaporeans couldn’t figure out how to pronounce it, so they called it by its trademark "Ang Ji Kow", Hokkien for "red-tongued dog"?

Drawing on the heritage of Guinness Foreign Extra Stout in coffee shops, our Guinness team has collaborated with six artists to reimagine the iconic Ang Ji Kow as a series of exclusive, limited-edition tees - available only at our activations.

Join us this weekend (and next) at participating coffee shops and stand a chance to claim your prize! See you there!

13/03/2026

We’d be lying if we said we weren’t counting down the days 👀 It’s finally here! See you tonight at the most anticipated St. Patrick’s Day celebration! 🍀

3 music zones. World-class acts. Festival rewards, a makeover booth, and beautifully poured pints at every turn.

Circular Road | March 13–15.

08/03/2026

This International Women’s Day, we celebrate the amazing women who have shaped the beer industry, from its earliest beginnings to the impact they continue to make within our company today.

In our brewery, women continue to influence how beer evolves, how it’s experienced, and who it’s for. Among them are Migs and Jeannette from our Innovation team, whose work is helping reimagine what beer and beyond beer can be for the next generation of consumers.

It is this pioneering spirit that keeps our business growing.

Cheers to Women in Beer!

06/03/2026

At Asia Pacific Breweries Singapore, we are proud to build an inclusive workplace where everyone has the opportunity to grow.

Two of our colleagues, Bell and Jess, started out as Brand Promoters. Today, they are Promotions Officers who guide and support the next generation of promoters. There’s nothing more inspiring than seeing people grow and helping others do the same.

Cheers to Women in Beer!

20/02/2026

Huat a way to kick off our first day back at work! 🧧

We welcomed the Year of the Horse with an energising lion dance performance to usher in good fortune, strength and momentum for the year ahead.

Wishing everyone a prosperous Year of the Horse! 🐎✨

16/02/2026

This Chinese New Year, Tiger is turning a simple festive greeting into something a little more huat.

Send the Huat on WhatsApp with our tongue-in-cheek digital greetings! The more you share, the more chances to win instant prizes, from gold-plated coins to a private lion dance at home and more.

From the home of Tiger, here’s to unleashing longevity, wealth, health, kindness and peace in the year ahead.

Start spreading the huat: https://www.drinkies.sg/brands/tigercny26-sendthehuat

01/01/2026

This is what we meant by “setting the mood.” Happy New Year!