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Monday 09:00 - 18:00 Tuesday 09:00 - 18:00 Wednesday 09:00 - 18:00 Thursday 09:00 - 18:00 Friday 09:00 - 18:00

Asia Pacific Breweries Singapore

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Asia Pacific Breweries (APB) Singapore is the home of the world-acclaimed Tiger Beer – a Singapore icon born and brewed on local soil since 1932.

APB Singapore is an operating company of HEINEKEN. We’re the largest and most sustainable brewer in Singapore, and we’ve been brewing the best beers and brands since 1931. We’re home to Tiger Beer, the world’s fastest growing premium beer that was born in Singapore. Since then, we’ve gone on to expand our portfolio of premium beer and cider brands like Heineken®, Guinness, Strongbow, Archipelago craft beer, and low- and no- alcohol beers. Our entrepreneurial mindset and commitment to innovation and excellence lets us stay ahead of ever-changing consumer trends while protecting the planet and making sustainability and corporate responsibility an integral part of what we do. Do not share our content with anyone under the legal drinking age. Any user-generated content that promotes inappropriate or excessive alcohol consumption is not allowed and will be taken down. We Are Asia Pacific Breweries Singapore. We Are HEINEKEN.

29/10/2026

♻️ Return Right, Round Two ♻️

Our Return Right Roadshow made its second stop at Penjuru Recreation Centre, where more than 500 migrant workers learned how to claim their 10-cent deposit under Singapore’s Beverage Container Return Scheme.

Penjuru RC serves several neighbouring dormitories, so it was a natural place to bring the roadshow. Once again, our peer ambassadors from the workers community led the way, explaining the scheme to their friends face to face in their own languages. Workers then practised at the return machines and redeemed their deposits on the spot.

IMPACT:
✅ 500+ migrant workers took part
✅ 600+ containers returned in just two hours
✅ More than 1,000 workers and close to 1,700 containers across our first two roadshows at Soon Lee RC and Penjuru RC

Our thanks to NEA, BCRS & MWC for the collaboration!

21/10/2026

♻️Bringing Return Right to Migrant Worker Communities♻️

Last Saturday, more than 500 migrant workers joined our first Return Right Roadshow at the MWC Recreation Club in Soon Lee, and left knowing exactly how to return empty beverage containers and reclaim the deposit on each can or bottle.

Since 1 Oct, every metal can and plastic bottle in Singapore carries a 10-cent deposit under the Beverage Container Return Scheme. To raise awareness and enable participation, we brought Return Right to migrant workers, with a simple message: "Return the empty can, get your 10 cents back. Don't lose your money!"

Together with BCRS Ltd, the Migrant Workers’ Centre and the National Environment Agency, we are happy to play our part as a responsible producer to help every consumer take part in Return Right.

On the ground:
🗣️ Multilingual outreach: peer ambassadors from the worker community, trained by NEA, explained the scheme to their friends in Bengali, Burmese, Tamil, Chinese and English.
🥫 Hands-on at the machines: workers learned to spot the deposit mark, empty and rinse their containers, keep them uncrushed for scanning, and claim their refund digitally.
🎉 Fun and rewarding: reusable goodie bags for participants and exciting prizes for our game winners!

✅ 500+ migrant workers took part
✅ 1,062 containers returned in a two hours
✅ The first of four roadshows, aiming to reach at least 2,000 workers

Thank you BCRS, MWC and NEA for making this possible. 🙌

The Return Right roadshow will take place at Penjuru RC, PPT Lodge 1A and Sungei Tengah Lodge in the coming weeks.

20/10/2026

This year, the Asia Pacific Breweries Foundation (APBF) and SPD marked an exciting new chapter in our partnership with the launch of an enhanced scholarship package!

Alongside increasing the annual scholarship support for our scholars, we also introduced APBF-SPD THRIVE, a new programme that goes beyond financial assistance to provide personalised development plans, mentorship, leadership workshops and opportunities to contribute to the community.

We're also proud to welcome four inspiring scholars into the programme this year! Each with their own ambitions and hopes to make a difference:

🌟 Amanda Neo (NTU) hopes to pursue a career in supply chain and logistics while championing more inclusive workplaces.

🌟 Gwyn Lim (SMU) aspires to advocate for vulnerable communities through legal research, social advocacy and policy work.

🌟 Hayes Kerr Lee (NTU) hopes to use his passion for writing and the humanities to encourage greater understanding of disability perspectives.

🌟 Leticia Peh (NUS) is pursuing psychology, with hopes of becoming a clinical psychologist supporting persons with disabilities.

Since 2004, the APBF-SPD Scholarship has supported 71 scholars in pursuing higher education. More than two decades on, our commitment continues to grow, from supporting their education to nurturing their potential as future leaders and changemakers.

Congratulations to our 2026 scholars!

15/10/2026

Have you tried the new Guinness 0.0? We’re bringing it closer to you with two more roadshow stops this October. 🍻

We’re also teaming up with local artist Tobyato once again, with a fresh set of Singapore-inspired designs for our limited-edition Guinness x EPL jersey, which you can customise on the spot.

Join us at the Guinness 0.0 Roadshow:
📍 Fairprice Xtra Jurong Point
📅 24 October | 12–8pm

📍 Sheng Siong Rivervale Mall
📅 31 October | 12–8pm

Come down, try Guinness 0.0 and customise your very own jersey. See you there!

14/10/2026

Meet our newly appointed Senior Brand Promoters! 🎉

Some have been with us for more than a decade. Others have grown into the role over the years. And each has their own story of how they got here. They’ve built relationships with customers, found their confidence, learnt through experience and continued investing in themselves, including completing their WSQ courses to prepare for what’s next.

Now, 16 of them are taking their next step as Senior Brand Promoters at APBS. We're excited for them to take on greater ownership, most importantly, pass on what they’ve learnt by coaching and mentoring the next generation of Brand Promoters.

Join us in celebrating their achievements!

14/10/2026

Here's how we celebrated World Mental Health Day at APBS.

We took some time out of the workday to slow down, recharge and spend time together, with a wellbeing bazaar at our Tiger Cafeteria, mindfulness activities and lunch featuring some local hawker favourites.

Making time for ourselves and for each other. That’s how we brew True Togetherness!

13/10/2026

That's a wrap on the Singapore Grand Prix 2026! 🏎️🏁💚

What a weekend it's been! While the action was heating up on the track, we were busy bringing Heineken's Fans Have More Friends to life all across Singapore!

From the excitement at the Marina Bay Street Circuit to our Heineken F1 rovings across bars, DJs battling it out at Far East Square, and fans coming together at Lau Pa Sat to soak in the race atmosphere, we brought the F1 spirit beyond the track.

And of course, with Heineken® 0.0 in the mix, there were more ways for everyone to be part of the celebrations, whether they were drinking alcohol or not.

That's what Fans Have More Friends is all about. Bringing people together over shared experiences, making new connections and turning moments into memories. 🍻

A huge shoutout to our teams involved, alongside our customers and partners, who worked tirelessly behind the scenes to bring these experiences to life across Singapore.

Here's to more fans, more friends and more moments together. Until the next race! 🏁💚

08/10/2026

Race week is here, and Heineken is bringing the F1 energy across Singapore! 🏎️🔥

From DJs and race-week specials at bars around the island to our F2F DJ Battle, we’ve been bringing the action all around town.

And this weekend, we’ll be at Lau Pa Sat too! Come soak in the atmosphere with an energetic kick-off, race-themed treats, slot-car racing and plenty more. Grab some good food and cold b**rs, and challenge your friends at our Heineken® 0.0 slot-car racing activation to see who comes out on top.

Whether you’re meeting friends for a drink, enjoying the race-week buzz or getting competitive off the track, there’s something happening throughout race week.

Ready to join the action? Check out the full line-up of Heineken experiences and find one near you here: https://www.drinkies.sg/brands/f1-heineken

06/10/2026

GUINNESS 0.0 HAS LANDED IN SINGAPORE. ☘️⚽️

Same iconic Guinness taste. Zero alcohol. More ways to have a Lovely Day.

As we head into our third year as the Official B**r of the Premier League, we’re looking beyond the 90 minutes on the pitch to celebrate everything that makes matchday what it is. The food we gather around, the fashion we show up in, and of course, the game we love.

Here’s to more ways to enjoy matchday, with or without alcohol. ☘️🍻

02/10/2026

Missed our Oktoberfest celebrations at Lau Pa Sat? Fret not, we’re only getting started! 🍻

It’s October, which means there are plenty more reasons to raise a stein with ERDINGER. Our Oktoberfest celebrations are happening across Singapore throughout the month, bringing authentic Bavarian brews, good food and plenty of festive cheer closer to you.

From Timbre+ One North, Blu Jaz, The Riverhouse, Summer House and more, there are plenty of places to join in the celebrations.

Grab an ERDINGER, take part in the festivities and you might even walk away with some exclusive ERDINGER merchandise.

So round up your friends, pick a spot and let the Oktoberfest celebrations continue. Prost!

Address

459 Jalan Ahmad Ibrahim, Tuas
Singapore
639934

Opening Hours

Monday	09:00 - 18:00
Tuesday	09:00 - 18:00
Wednesday	09:00 - 18:00
Thursday	09:00 - 18:00
Friday	09:00 - 18:00

Telephone

+6568616200

Website

https://www.apbsingapore.com.sg/

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