We help create brands and bring the top players into the equation: we look for the most appropriate distributors and build solid relationships with the trade. Premiere Wines & Spirits (PWS) was founded in 1995 by Arturo Romero and is currently one of the top brokerage firms for wines and distilled spirits in Puerto Rico. Romero started as sales representative and then Marketing Director for Destil
ería Serrallés, responsible for their flagship brand Don Q Cristal. Under his leadership Don Q experienced a 22% sales increase to become Puerto Rico's best selling rum, position that still holds today. Then in 1995, Romero founded PWS and became broker for Seagrams' top brands Chivas Regal, Absolut, Captain Morgan and BG. Today, PWS portfolio includes reputable brands such as Tequila Cuervo and a vast variety of well established wines from Spain, California and Chile, with a volume of over 34,000 cases.
