05/22/2026
PALOMA
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The Paloma may be Mexicoβs most famous tequila drink.
But one of its most important ingredientsβ¦
was born in the Arizona desert.
Sq**rt soda was created in Phoenix in 1938 by Herb Bishop during the rise of American soda culture after Prohibition.
At the time, the American Southwest was obsessed with cold carbonated drinks:
desert heat,
citrus farms,
ice-cold refreshment,
and new bottling technology.
Then in the 1950s, Sq**rt spread massively across Mexico.
And suddenly, the perfect match appeared:
tequila,
grapefruit soda,
lime,
ice.
The Paloma exploded.
Which means one of Mexicoβs most iconic cocktails may actually have been born from a strange collision between Mexican tequila culture and American soda culture from the Arizona desert.
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Classic Paloma
β’ 2 oz Tequila Blanco (60 ml)
β’ Grapefruit Soda / Sq**rt
β’ 0.5 oz Lime Juice (15 ml)
β’ Pinch of Salt
Serve over ice in a highball glass.
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Sometimes cocktail history isnβt born in luxury hotel bars.
Sometimes it starts with a soda truck crossing the border.
Happy World Paloma Day.
Did you know the Palomaβs most famous ingredient came from Arizona?