Ask yourself the following: Is your bartender sloppy, cavalier, or imprecise when pouring your favorite micro-brew, or is he just trying to increase his profit margin? When your local pubs say they are selling you a pint of beer, you should get a pint (i.e., 16 oz). liquid measure, or precisely 16 oz of liquid. As it turns out, the majority of the volume in a standard US pint glass is in the rel
atively small height in the top part of the glass. In fact, if a beer is poured to within about 1/2 inch from the top, 13% of the beer is GONE. If the beer is poured to about one inch from the top of the glass, an astonishing 25% of the beer is missing from your pint. At times it is difficult for us to perceive that the small height at the top of a pint glass can contain so large a portion of the beer's volume. The question is: are they selling you a “pint of beer,” or a “beer in a pint glass?” These are two distinctly different things. The problem is the design of the standard US pint glass. They actually figured this out in Europe. When you order a 0.3liter or 0.5 liter beer in Europe the glasses have 0.3 liter or 0.5 liter marks etched on them, and the volume of the glass extends past these etch marks. When the beer is served, they fill the liquid to the 0.3 liter or 0.5 liter marks and the head can then fill the remaining volume in the glass. Thus, you get the amount of beer liquid you paid for. A team of international scientists (and beer connoisseurs) have designed and developed a gauge to determine how much of the wonderful micro-brew is missing from your pint glass (see theory). They call this incredible patent-pending gauge, “The Piaget Beer Gauge” (or “the Beer Gauge” for short). Piaget was a scientist in the 1800’s to 1900’s who studied the human inability to distinguish identical volumes in different sized containers (for more details see Piaget). We are offering you this revolutionary (how did you live without it) gauge directly from the manufacturer (Ordering Information). The gauge is made of rigid, scientifically-designed waterproof material (i.e., plastic). The gauge is the size of a standard credit card and fits conveniently into a wallet. The gauge is easy to use (see instructions) and comes equipped with easy to read beer levels and volumes, scientifically calculated curves, and useful conversion factors. Now when your bartender tells you that the beer is “almost” full, you do not need to ask him what “almost” means. All you need to do is whip out your very own “Beer Gauge” and tell him to keep pouring. Customized Business Cards and Conference Swag
with
Customized Color Logos
Do not get short poured again at a bar!
