31/01/2026
Wine is culture.
In France, it’s 2,000 years of winemaking and human history in every glass! ✨
A throwback to the 2026 Saint-Vincent celebrations in Reims and Hautvillers, Champagne — a centuries-old tradition honoring Saint Vincent — protector of the vines, winegrowers and the harvest.
🍷 Why Saint Vincent’s Day matters in France
It is a powerful symbol of French winemaking identity, community, conviviality, solidarity, and gratitude for the land and the vignerons who work and tend to their terroir with devotion and pride.
It traditionally marks the symbolic start of the wine-growing year and reflects the deep bond between culture, faith, and terroir.
Each January, confréries (local wine fraternal organizations), processions, masses, and Champagne tastings bring communities together to celebrate with joy & pride their labor of love and love of labor!
🍾 Saint-Vincent in Champagne
Led by the Archiconfrérie Saint-Vincent des Vignerons de la Champagne (since the 1930s), this annual celebration unites villages and Champagne houses across the region.
📍 Grand Celebration
Each January, a major Champagne town hosts the festivities.
2026: Reims, January 17.
· ⛪︎Traditions include
Solemn masses - usually in a cathedral or parish church, to give thanks for the past harvest and invoke protection for the upcoming year’s vineyard work,
· Folkloric processions, confrérie (wine fraternal organizations), banners, traditional costumes, and the blessing of wine — followed by shared meals, brioche, and Champagne tastings.
🥂 Local village celebrations
Across Champagne, villages honor Saint Vincent in their own way — including Hautvillers, celebrated here by Champagne Marion-Bosser at their boutique and local Chef-driven bistro, Clotaire.
Conviviality, love of terroir, and heritage — alive even in the heart of winter ❄️✨🍇🥂🇫🇷🍷✨🍾❄️
