17/04/2026
As Cosi Bar Ristorante since 1996, marks 30 years, El Deek sees the initiative as an investment in the longevity of the business. “It’s time to stand out in this moment and genuinely give something back to our customers ... a small gesture [to] spread some hope and positivity at a time when there’s not much.”
Like you, Victorian restaurants are feeling the pinch of the fuel crisis. But some are using it as a chance to give back to their customers, offering petrol discounts, cash back and more.
Restaurateur Omar El Deek has rolled out a “fuel on us” initiative at his Italian venues – Cosi and Cucinetta in South Yarra, and Vaporetto in Hawthorn – where throughout April, customers can be reimbursed for up to 50 per cent of that day’s transport costs. Just show an Uber, taxi or petrol receipt to have as much as $25 taken off your bill.
“In this economy, we are all suffering,” says El Deek. “It’s too easy to increase pricing, which is what most [restaurants] are doing, which I understand. It’s tough out there.”
“But for us, it’s not the time to make money,” he says. “It’s time to think long term.”
Thank you to our loyal customers and to for helping us spreading a positive message 🙏
eldeek